Seguros SURA Insurance Help That Feels Immediate
We made a high-stress insurance journey feel clearer, faster, and more reliable for Seguros SURA policyholders across Latin America.
A high-friction service moment was putting trust at risk
Seguros SURA, one of Latin America's largest insurance groups, was looking to modernize their Answer digital platform. Policyholders had no reliable way to pay for services online, and when they needed roadside assistance, they had zero visibility into when their tow truck would arrive.
The result was frustrated customers flooding call centers for status updates, driving up support costs and eroding trust in the digital experience. Seguros SURA needed a solution that would bring their platform up to the real-time expectations of modern users.
Every unanswered "where is my tow truck?" call represented a failure in the digital experience — and an opportunity to rebuild trust through transparency.
What changed after launch
Payment Architecture Design
Mapped out the full payment lifecycle within the insurance context, designing flows for multiple payment methods with instant confirmation.
MercadoPago Integration
Integrated MercadoPago as the payment backbone, enabling policyholders to pay for services directly within the app.
Real-Time Tracking System
Built a live tracking system for dispatched services using Firebase, giving users location updates and estimated arrival times.
An experience that made help feel immediate
We integrated MercadoPago as the payment backbone, enabling policyholders to pay for insurance services directly within the app with multiple payment methods and instant confirmation. This removed the friction that was preventing digital service contracting.
In parallel, we built a real-time tracking system for dispatched services like tow trucks — giving users live location updates, estimated arrival times, and status notifications throughout the service lifecycle. Both features were built on Firebase for real-time data sync and React Native for a consistent cross-platform experience.
The Impact
Explore more of our work
Modern Banking UX Without Breaking Trust
Banco Galicia modernized critical mobile flows for millions of customers while preserving compliance, continuity, and performance.
Read case study →
Field Teams Scanning Faster and Releasing Sooner
TrackPlan improved QR scan precision by 90%, extended range to 2 meters, and cut deployment cycles in half.
Read case study →
Fractional Real Estate Ownership Made Tangible
CriptoLadrillo turned tokenized property from a blockchain concept into a secure product path people could understand and trust.
Read case study →
300x More Reach for an Organization Built to Be Found
Acercando Naciones grew from 50 to 15,000 monthly users with a clearer brand, faster platform, and stronger search visibility.
Read case study →Know what to build
before the next sprint starts
If a critical journey is costing trust, we will map the product moves that make the next interaction clearer and faster.
Get your growth roadmap →